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Resource Directory

This directory lists all the topics and resources available to local authorities on Childcare Works. It is a regularly updated downloadable PDF

Maximising Existing Marketing and Promotional Materials – a Resource for Providers and Schools

Marketing and promotion are important tasks for all providers, especially as the expansion of early education and wraparound childcare continues. This summary document (PDF) for providers and schools contains: The Early Years and Wraparound toolkits and the marketing sections of the Early Years and Wraparound Toolkits The series of marketing recordings Childcare Choices and government […]

Marketing and Promotion – Finding and Keeping Customers

This short recording considers marketing from a childcare provider’s perspective. It considers strategies to attract new families and retain existing ones. It highlights how effective marketing activity which includes digital and community-based marketing/events, social media, customer feedback, and compelling content can build a strong, appealing brand that resonates with families to ensure a steady flow […]

Recruitment and Retention in Early Years and Wraparound Provision

Effective recruitment and retention are vital for maintaining high standards of care and education. Ensuring that we have the right staff who are committed and well-supported is crucial for providing consistent, quality care to children. This short recording aims to provide viewers with actionable strategies to attract and retain high-quality staff. Hear a provider, Lucy […]

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